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Navigate ACMA, state gambling authority requirements, and responsible gambling obligations. Anchor checks your wagering, casino, and gaming marketing content in real time — protecting both your licence and your customers.
Gambling advertising in Australia is regulated by the Interactive Gambling Act 2001 (IGA), ACMA, and state gambling authorities. In recent years, regulatory oversight has significantly increased — advertising violations can result in substantial penalties and licence risk.
Interactive Gambling
Interactive Gambling Act
Gambling Authorities
Ad Policy Rules
Comprehensive compliance coverage for gambling and gaming marketing.
Ensure all gambling advertising includes required responsible gambling messaging and problem gambling support referrals as mandated by the IGA and state requirements.
Check that bonus, promotion, and inducement advertising complies with Interactive Gambling Act restrictions on offering credit and inducements to new customers.
Verify that advertising is not directed at minors, problem gamblers, or other protected groups. Check content and timing against broadcasting and digital standards.
Ensure all gambling advertising includes required operator licensing details and meets state gambling authority disclosure requirements.
Add your wagering promotions, casino offers, or gaming campaign copy. Anchor accepts digital, broadcast scripts, and social media content.
Our AI analyses content against IGA, ACMA, and state gambling authority requirements in seconds — flagging issues with clear explanations.
Review issues, apply fixes, route through your approval workflow, and maintain the audit trail required by your licence conditions.
Online wagering and sports betting operators
Casino and table game operators
Lottery corporations and ticket agents
Pubs, clubs, and electronic gaming operators
Join gambling operators across Australia using Anchor to ensure their marketing meets ACMA and state gambling authority requirements.